In this episode of Mastering Sustainability®, Estefania Xuclà, Government Affairs Director at Okeanos®, breaks down what’s really happening behind the headlines.
She explains:
- Why EPR programs are expanding faster than expected
- How PCR requirements are tightening, without enough supply to support them
- Why “there simply isn’t enough high-quality recyclate” to meet global demand
Her conclusion is pragmatic: upstream material reduction is becoming unavoidable.
By lowering total resin use through mineral-based solutions, brands can reduce regulatory risk and improve performance without depending on limited recyclate streams.
Clear, candid, and grounded in policy reality, this episode is essential listening for 2026 planning.
